Purple Color Correcting Whitening Strips Enamel-Safe

Product Overview

Our purple color correcting whitening strips are developed for brands seeking a non-peroxide, cosmetic whitening solution that delivers instant visual brightening through optical color correction.

Designed for sensitive-teeth positioning and daily-use concepts, this format is ideal for DTC brands, dental distributors, beauty retailers and private-label projects looking to enter the purple whitening category with controlled formulation risk and flexible customization.

Product Technical Concept

Optical Color Correction Technology

Unlike traditional peroxide-based whitening strips, purple whitening strips rely on optical color-correction principles rather than chemical bleaching.

• Purple pigments visually neutralize yellow tones

• Immediate brightening effect after use

• No oxidation or enamel demineralization involved

Peroxide-Free & Low-Irritation Formula Design

The formula is developed without hydrogen peroxide, making it suitable for:

• Sensitive teeth positioning

• Daily or frequent use concepts

• Markets with stricter cosmetic regulations

This helps brands avoid peroxide-related compliance and consumer irritation risks.

Enamel-Safe Support Ingredients

The formula can be customized with nano-hydroxyapatite, supporting enamel-friendly positioning:

• Helps maintain enamel surface integrity

• Supports smooth tooth appearance

• Aligns with biomimetic and modern oral-care trends

Strip Structure & User Experience

• Thin, flexible strip design

• Balanced adhesion for stable placement without discomfort

• Easy removal without residue

OEM / ODM Customization Capabilities

We provide full OEM / ODM solutions for purple color correcting whitening strips, including:

Formula Customization

• Purple pigment intensity adjustment

• Optional active ingredients (e.g. nano-hydroxyapatite)

• Flavor profile (mint or neutral)

• Peroxide-free or fluoride-free concepts

Strip Customization

• Strip shape & size

• Adhesion strength

• Wear time specification

Packaging Customization

• Retail box & sachet formats

• DTC-friendly or clinic-oriented designs

• Multilingual labeling support

Suitable Brand Positioning

This product is well-suited for brands focusing on:

• Trend-driven purple whitening concepts

• Sensitive-teeth or gentle whitening lines

• Non-peroxide cosmetic whitening

• Social-media-driven visual whitening products

It can be positioned as a standalone SKU or as part of a broader whitening or oral-care range.

Production & Supply Capability

• OEM & private-label manufacturing

• Scalable production for test launches and volume orders

• Stable batch consistency

• Long-term partnership support

MOQ and lead time can be adjusted depending on formulation and packaging requirements.